Four things Darth Vader can teach us about marketing
This post is part of the awesome Word Carnival. Click the link to read more posts on this month’s theme: Close (Biz) Encounters of the Sci-Fi Kind. So what can an epic villain teach us about marketing...
View ArticleWhy seeing Jesus in a cheeto is the key to effective marketing
Pareidolia is a psychological phenomenon that occurs when some random stimulus (normally an image or a sound) is perceived as significant. Common examples would be seeing faces of people or animals...
View ArticleWho’s in your line-up?
How much do I LOVE this cartoon by the “Marketoonist”, Tom Fishburne?? SOOOOOOOO much! Anyone that has worked with me or followed my writing, knows that one of my big ‘soapbox’ issues (oh and how there...
View ArticleThe Battle of Idea-magedon
I’m an idea person, you might be too. I could spend all day doing nothing but thinking up ideas. When I’m waiting in line somewhere or trying not to let myself get irritated as I wait for someone who...
View ArticleBusiness Strategy #1: Care
I stumbled upon one of my favorite Seth Godin blogs this morning and felt it was an extraordinary reminder to start out our week. No matter what business you are in, what service you offer or product...
View ArticleThe Idiot’s Guide to Destroying a Community
This is a post I’ve debated back forth writing for a while now. Maybe one of the most irritating on-going conflicts the ability to write and publish at will presents is deciding if you are writing...
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